Social Media as a Travel Influencer : A Review of Recent Studies

Kaur, Harjot

ISSN (Print): 2395-1737 Frequency: Quarterly

ijard2015@gmail.com

International Journal of Academic Research & Development

Published by Bharti Publications, Established-2015

Research

Social Media as a Travel Influencer : A Review of Recent Studies

Harjot Kaur^*

* Corresponding author

Abstract

The utilization of Social Media and other web 2.0 applications has shaped the travel trends in recent times. Social Media, as one of most ground-breaking web based systems administration instruments, has been incorporated into a piece of social and economic life in reality. Travellers have become techsavvy and they are changing the way travel is consumed. From getting motivated by an Instagram post to Facebook suggestions for a famous travel destination to sharing live videos and pictures while on a tour, social media has impacted tourists at each step of travel decision making. This study reviews the latest trends and analyzesthe social media-related research articles which act as a travel influencer. This paper additionally adds to the scholarly community and industry by distinguishing some examination voids in surviving exploration and giving a motivation to future research.

Keywords: Social Media, Web 2.0, Travel Trends, Tech-savvy, Destination, Travel Decision

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Volume: 4

Issue: 2

©: Bharti Publications

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Kaur, H. Social Media as a Travel Influencer : A Review of Recent Studies. International Journal of Academic Research & Development, 4(2).

Kaur, Harjot. "Social Media as a Travel Influencer : A Review of Recent Studies." International Journal of Academic Research & Development, vol. 4, no. 2.

Kaur, Harjot. "Social Media as a Travel Influencer : A Review of Recent Studies." International Journal of Academic Research & Development 4 (2).

Kaur H. Social Media as a Travel Influencer : A Review of Recent Studies. International Journal of Academic Research & Development.

H. Kaur, "Social Media as a Travel Influencer : A Review of Recent Studies," International Journal of Academic Research & Development, vol. 4, no. 2.

Kaur, H. 'Social Media as a Travel Influencer : A Review of Recent Studies', International Journal of Academic Research & Development, 4(2).

@article{kaurndsocial,
  title    = {Social Media as a Travel Influencer : A Review of Recent Studies},
  author   = {Kaur, Harjot},
  journal  = {International Journal of Academic Research \& Development},
  volume   = {4},
  number   = {2},
  issn     = {2395-1737},
  publisher= {Bharti Publications},
}

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TY  - JOUR
AU  - Kaur, Harjot
TI  - Social Media as a Travel Influencer : A Review of Recent Studies
T2  - International Journal of Academic Research & Development
VL  - 4
IS  - 2
SN  - 2395-1737
PB  - Bharti Publications
AB  - The utilization of Social Media and other web 2.0 applications has shaped the travel trends in recent times. Social Media, as one of most ground-breaking web based systems administration instruments, has been incorporated into a piece of social and economic life in reality. Travellers have become techsavvy and they are changing the way travel is consumed. From getting motivated by an Instagram post to Facebook suggestions for a famous travel destination to sharing live videos and pictures while on a tour, social media has impacted tourists at each step of travel decision making. This study reviews the latest trends and analyzesthe social media-related research articles which act as a travel influencer. This paper additionally adds to the scholarly community and industry by distinguishing some examination voids in surviving exploration and giving a motivation to future research.
ER  -

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